A store you can acquire the best food in. Tesco and major principles of its marketing strategy

Food belongs to such products that are inevitable for the existence of people. It is proved by the fact that since the beginning of the mankind people have always demanded to have something to eat. Hence, food market is getting year-by-year improvingly competitive as the tendency worldwide is to allow smaller entrepreneurs enter abroad markets and acting against major enterprises in order to avoid arising of monopoles. However, concerning bigger stores in this area, such as Tesco, we should not forget that their developing popularity is very easy to explain.