A store you can acquire the best food in. Tesco and major principles of its marketing strategy

Food belongs to such commodities that are required for the existence of people. It is implied by the fact that since the beginning of the mankind people have always demanded to have something to eat. Hence, food market is getting year-by-year improvingly competitive as the tendency internationally is to allow smaller entrepreneurs enter abroad markets and acting against major companies in order to avoid arising of monopoles. However, regards bigger stores in this field, such as Tesco, we have to be aware that their increasing popularity is pretty simple to explain.